Blog  /  Well-Earned Kudos for New Balance

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Well-Earned Kudos for New Balance

From Ian Fitzpatrick on December 6, 2011

We're very excited for our client, New Balance, named last night the 2011 MITX Digital Marketer of the Year. It's a hard-earned award for a crack team that places a lot of 'small bets' on emerging technologies, and understands the value of making things that people want, rather than simply making people want things (hat tip to John Willshire on that line).

We're flattered, as well, to have been honored for the Good Form Running experience we developed in collaboration with the New Balance Digital Marketing and Running teams. If you're so-inclined, you can read about the development of that project in this post.

 

Filed Under: client work, events on December 6, 2011

Link: http://almty.co/5f7ed

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