This week, begin here:
If you missed it, Leslie Price’s piece for Racked on what the technology world doesn’t understand about the fashion world (6 min) is a spectacular indictment of a mindset focused squarely on functionality, in a market where consumer spend is rarely rooted in the rational. To wit:

It’s pure arrogance for Silicon Valley to imagine that it can make wearables cool by hiring a few fashion people, putting the product on a runway, or throwing money at “collaborations” with brands. This is a new game they’re trying to play, one with different rules.

Lydia Lee has a worthwhile piece for Citylab on the ways in which a StoryCorps-inspired booth enabled a Bay Area community to shape its inevitable gentrification (4 min). Imagine if this kind of thinking were applied to digital infrastructure…

Quietyme is like Google Analytics for the background noise of a physical space (3 min). A smart team could build something really interesting on the back of this.

The inevitable mainstreaming of design research: a Hubspot persona generator (about 7 minutes). Your authors contend that Hubspot personas you use > fancy personas you don’t use.

Jon Ronson’s article for The New York Times on Justine Sacco and Twitter’s shaming culture (20 min) makes for excellent, timely reading.

Charlie Kurth’s thoughtful examination of anxiety (11 min) for Aeon is oddly encouraging.

Austin Frakt has written a rather smart piece that draws direct connections between decisions made in the hospital board room and those outcomes on the operating table (5 min). This, particularly, is revealing:

A health economist at Oregon Health & Science University found that hospital management practices adopted from manufacturing and technology sectors — such as “lean” methodologies developed by Toyota — were associated with better care and lower 30-day mortality from heart attacks.

The number of Americans who say that ‘this is a good time for science’ is down 24% in the last five years. This, of course, as we’re 3D printing human tissue and mining the genome. Four key dysfunctions driving that perspective (6 min):

  1. Political and societal dysfunction
  2. Economic dysfunction
  3. Mass media dysfunction
  4. Scientific dysfunction

It’s absolutely worth asking how these same trends are driving gaps in belief across the fields in which you work. An open hardware/software platform for industrial robotics? (2-20 min) Yes, please.

Robot vacuums attacking us in our sleep? (1 min) No, thank you.

Ken Haggerty of Made by Many has just published his second post on low-tech customization deployment for development teams using Optimizely (10 min). The first post (6 min) is outstanding, as well.

Read up on DNA exchanges (8 min), which present profound possibilities and equally profound unintended consequences, we imagine.

Don’t hold your breath waiting for Bitcoin to take off (2 min), even if the technology that underpins it is growing increasingly important. For the thousandth time, read up on blockchains (2 min), kids.

Here’s what people are talking about on Reddit, visualized (9 min). Spolier: includes math, does not reference Mia Khalifa.

Apparently, the demand for virtual reality is creating markets for binaural audio recording (10 endlessly fascinating min.)

One way that in-between-ness surfaces in the finished product is that, although it’s called Sweden Sans, that’s a misnomer: it actually has a few serifs. The ‘i’, the ‘j’, the ‘l’ and the ‘1’ all have feet, where as letters like the lowercase ‘g’, ‘p’ and ‘q’ all have serifs at the end of their strokes. But while Sweden Sans might be more properly called Sweden Serif, it does somehow manage to still feel like a sans serif font.

So ok, then.