This week, start with the brand identity and experience challenges of the healthcare industry (4 min) (because they’re increasingly relevant to your industry, too). Dr. William Braithwaite, in a piece for the Healthcare Information and Management Systems Society, has outlined the enormous complexities facing three pillars of the healthcare business, namely patient confidentiality, data integrity and availability of information.

We need to define and adopt new secure identity technology that can be integrated into clinical workflows in a way that lowers overall costs without requiring significant amounts of time for implementation, training, and usage, and thus adopted rapidly. The question is, “Who is best equipped to lead the way for healthcare?”

Give this a read. It’s short, and incredibly material to the transformations taking place across industries. There are direct, and obvious, correlations to challenges in financial services, insurance and real estate — though we’d posit that it’s essential reading for any organization whose brand is connected to fluid customer data (see also: Target, Home Depot).

So Happn promises to deliver a dating market triggered by physical proximity (1 min) — effectively managing the distressed inventory of missed connections. Far more interesting, at least to us, is what it portends for proximity-based markets in general. Consider, for example, the market for low-cost goods and services that could be triggered in this way.

Google is experimenting with ways to corner the patent market, because it can (2 min). Let this roll around in your head a bit. Hoarding IP has enormous upside, and relatively little overhead.

Alex Tabarrok has written a piece for Marginal Revolution arguing that, essentially:

the journalistic proponents of “efficiency wages” are false prophets peddling false profits (4 min)

Your authors tend to avoid the political fray, and instead view this through the lens of the new technology economy, of which ideas like collaborative consumption and efficiency wages are integral components — and increasingly under-fire.

If you want to go even deeper down that rabbit hole, Jathan Sadowski has written a fascinating piece for The New Inquiry on labor in the age of the corporate algorithm (8 min).

Ben Melbourne’s piece on the inefficiencies of UX as it’s currently and commonly practiced (7 min) makes for provocative reading, though your authors think it’s a bit absolutist. Still we’re directionally aligned with where he’s headed. If you’ve not read it yet, take the time to do so.

This HDT concept for a mini-projector powered monitor display (2 min) is really, really, ridiculously good looking.

In the event that you missed it, Kevin Ferguson’s color analysis of frames from fifty classic Westerns (10 min) makes for remarkably good reading, particularly for fans of films like Once Upon a Time in the West.

More intriguingly, we get excited about the way that visual metadata affords us an entirely different perspective on a genre. We’d be excited to see what else could be done with this.

Until next week.